By: Kathy Kent Toney, CEO & Founder of Kent Solutions Let's face it--running a business can be overwhelming. I certainly know that first-hand! The never-ending to-do list and the constant battle with repetitive tasks can make you feel like you're not making any progress. But what if I told you there's a way to break free from this cycle? What if you could reclaim hours of your day, take control of your schedule, and focus on what truly matters to your business, without the need to hire more staff or work late nights? That's where workflow automation comes in. By automating everyday business processes, you can eliminate bottlenecks, reduce errors, and scale your business without the extra stress. It's not just about saving time, it's about being more productive. Here are 10 game-changing processes you should automate today. 1. Lead Management & Follow-Ups If you're still tracking leads in a spreadsheet (or worse, your inbox), you're losing sales. Automated lead tracking and follow-up sequences ensure no prospect falls through the cracks. 2. Email Marketing & Nurturing Manually sending emails is outdated. Automate personalized email sequences that nurture leads, onboard customers, and keep your brand top-of-mind--all while you focus on other tasks. 3. Appointment Scheduling Forget the endless back-and-forth emails. Automated scheduling tools let prospects book meetings in real-time based on your availability—no extra effort is needed. 4. Invoice Processing & Payment Reminders Chasing payments? Not anymore. Automated invoicing sends reminders before payments are due, so you get paid faster without the awkward follow-ups. 5. Customer Onboarding First impressions matter. Automate welcome emails, tutorial sequences, and check-ins to create a seamless onboarding experience that keeps customers engaged. 6. Sales Pipeline Management Your sales team shouldn't waste time manually updating deals. Automated CRMs track customer interactions, prioritize leads, and remind your team to follow up—helping you close deals faster. 7. Customer Support & Helpdesk Automation AI-powered chatbots and automated ticketing systems reduce response times and improve customer satisfaction by handling common inquiries instantly. 8. Social Media Posting & Engagement Stop stressing about when and what to post. Automate your content calendar, schedule posts in advance, and track engagement—all from one dashboard. 9. Reporting & Analytics Ditch manual reports. Automated analytics tools pull real-time data so you can make informed decisions without digging through spreadsheets. 10. Inventory & Order Management Overordering or running out of stock? Automated inventory management tracks supply levels and predicts demand, ensuring you never lose a sale. It's Time to Automate! These aren't just minor tweaks—they're game-changers. By automating key business processes, you free up time, reduce stress, and create a system that works for you. Want to learn more? 📥 Get your FREE copy of our guide, "Workflow Automation: The Future of Business Transformation" to learn more about how streamlining your processes can change everything!
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By: Kathy Kent Toney, CEO & Founder of Kent Solutions Imagine a world where the burdensome routine tasks that bog you down daily are gone, and your operations run like a finely tuned machine—efficient, intelligent, and maximizing every second. It's not a dream, it's a reality that will liberate you from the mundane and allow you to focus on what truly matters! I'm thrilled to announce that I'm unleashing the power of AI-driven automation to reach businesses that want to embrace cutting-edge tools—next-level solutions that will completely revolutionize their work. I'm rolling out two brand new offerings to complement my game-changing Sales and Marketing Automation: Programmable Intelligent Bots and Workflow Automation. With this powerful trio now under my belt, I've got all your automation needs covered in one comprehensive, secure, and cutting-edge suite. You can rest assured that I always bring industry-leading solutions, providing you with a sense of security and confidence in your operations. AI-Powered Success Partner: Your 24/7 Digital WorkforceBots have come a long way from simple, scripted chat assistants. Today's intelligent bots learn, adapt, and provide personalized support in ways that elevate efficiency and customer satisfaction. They can: 1.Automate responses to FAQs and complex queries 2.Streamline customer service and sales inquiries 3.Handle administrative tasks like inbox management Imagine a bot that not only answers customer questions but also schedules meetings, follows up on leads, and even helps with internal operations. That's the power of AI-driven bots! Efficiency Engine: Eliminate Bottlenecks and Boost ProductivityRepetitive manual tasks drain time and resources. Workflow automation replaces them with seamless, rule-based processes that keep your business running smoothly. his aspect means: 1.Automated task assignments and follow-ups 2.Data entry and reporting without human intervention 3.Instant notifications and approvals to keep projects moving Whether it's streamlining onboarding, processing invoices, or managing project workflows, automation ensures that nothing falls through the cracks. Sales Acceleration Suite: Engage, Convert, and Retain More CustomersYou already know the power of sales and marketing automation. Now, with AI-driven enhancements, it's even better. My solutions help you: 1.Nurture leads with targeted, personalized messaging 2.Automate follow-ups and appointment scheduling 3.Gain deeper insights into customer behavior for more intelligent decision-making By combining all three of these robust automation solutions, you can transform your business into a highly efficient, intelligent operation that works for you—not the other way around. Check out my website to learn more. 🚀 Ready to elevate your business? Let's talk about how AI can supercharge your operations. Book a free consultation today!
By: Kathy Kent Toney, CEO & Founder of Kent Solutions Imagine a world where mundane tasks are no longer a burden, freeing your team to focus on what truly matters and to do more in less time. Doesn't that sound liberating? Welcome to the era of intelligent bots! In today's fast-paced business landscape, intelligent bots are becoming indispensable allies. These automated tools, unlike simple chatbots, learn from interactions and adapt to provide better service over time. This adaptability highlights their potential to make operations smoother and more efficient. What is a Bot? Intelligent bots are advanced software applications that utilize artificial intelligence (AI) and machine learning to perform tasks and interact with users in a human-like manner. Unlike traditional bots that follow predefined scripts, intelligent bots learn from past interactions, adapt to user preferences, and manage complex queries. They provide personalized responses and improve over time. They are commonly used in customer service, sales, and various operational functions to enhance efficiency and user experience. If you're hesitant about considering them for your business, let me assure you that they can significantly improve your operations. Let's explore the key benefits. Key Benefits of Using Intelligent Bots Increased Efficiency One of the biggest perks of intelligent bots is how they streamline operations. By automating repetitive tasks that consume hours, businesses can save valuable time. Customer service reps no longer need to answer the same questions repeatedly; instead, they can focus on more complex issues that require a human touch, such as resolving unique customer complaints or providing tailored advice. Enhanced Customer Experience Intelligent bots can supercharge customer satisfaction. With their 24/7 availability, they provide instant responses, ensuring customers never feel left hanging. This capability reassures you of their ability to meet your customers' needs at any time. Cost Reduction Let's talk dollars and cents. Intelligent bots can help businesses cut costs significantly. By taking over routine tasks, companies can rely less on extensive human resources, allowing for more effective budget allocation. This boost in productivity means teams can achieve more with fewer resources, driving up profitability. Real-World Applications of Intelligent Bots The applications for intelligent bots are virtually endless! In customer support, they manage inquiries around the clock, providing quick resolutions and freeing human agents for more intricate tasks. In sales and marketing, bots nurture leads through personalized communication, guiding potential customers on their journey. They also streamline internal operations, assisting with HR functions and data management—making everything run like a well-oiled machine. Did you know that they can even manage your inbox? That sounds pretty amazing, right? Overcoming Challenges Of course, challenges exist. Businesses must address concerns like data privacy and how well bots integrate with existing systems. However, with solid planning and robust security measures, these hurdles can be cleared, paving the way for successful bot deployment. The transformative power of intelligent bots is undeniable. By enhancing efficiency, elevating customer experiences, and reducing costs, these tools are reshaping the future of business operations. Speaking of reshaping operations, I'm excited to announce that I now offer programmable intelligent bots for my clients. Are you intrigued by how they can revolutionize your business? Then, book a free consultation and take the first step toward more innovative operations! P.S. Stay tuned next week—I have some more exciting news to announce!
By: Kathy Kent Toney, CEO & Founder of Kent Solutions In today's business world, the fusion of sales and marketing, or "Smarketing," is becoming increasingly important. To achieve Smarketing success, choosing the right technology stack is crucial. That's why I'd like to provide you a list of optimal tech selections to help navigate this crowded market, to stay on the right track and achieve your business goals! 1. Define Your Needs and Objectives Before delving into tech options, clearly outline your organization's needs and objectives. Understand the specific challenges Smarketing aims to address. 2. Integration Capabilities Look for tools that seamlessly integrate with each other, ensuring a unified ecosystem. A well-integrated stack minimizes data silos and enhances collaboration between sales and marketing. 3. Customer Relationship Management (CRM) System A robust CRM system is the backbone of Smarketing. Choose a platform that aligns with your business size and objectives. Consider solutions like HubSpot CRM or Salesforce, known for their adaptability and scalability. 4. Marketing Automation Tools Implement marketing automation tools to streamline workflows and nurture leads. Platforms such as Marketo or HubSpot Marketing Hub offer comprehensive features for campaign management, lead scoring, and personalized communication. 5. Sales Enablement Tools Equip your sales team with tools that enhance productivity and enable efficient customer interactions. Sales enablement platforms like Seismic or Highspot provide content management, training, and analytics to empower your salesforce. 6. Analytics and Reporting Opt for tools that offer robust analytics and reporting capabilities. Google Analytics and tools like Domo provide insights into marketing performance, customer behavior, and the overall impact of your Smarketing efforts. 7. Communication and Collaboration Tools Foster collaboration between sales and marketing through effective communication tools. Platforms like Slack or Microsoft Teams facilitate real-time communication, file sharing, and project collaboration. 8. Content Management System (CMS) A CMS is essential for creating and managing content across channels. WordPress or Drupal offer user-friendly interfaces and scalable solutions to support your content strategy. 9. Social Media Management Tools Strengthen your social media presence with dedicated management tools. Hootsuite and Buffer allow you to schedule posts, engage with audiences, and analyze social media performance. 10. Budget Considerations Evaluate the budget constraints and scalability of chosen tools. Ensure that the selected tech stack aligns with your financial parameters while providing room for future growth. Choosing the right technology stack can make all the difference in the world. It's crucial to thoughtfully select the tools that will best serve your needs so that you can experience the transformative power of a well-aligned tech stack! # # # Exploring the ideal tech stack for Smarketing success? We specialize in aligning sales and marketing through strategic, cost-effective technology choices. If you’re intrigued, but are concerned about the combined cost of all these tools, discover One Inbox CRM – a platform consolidating these apps and platforms at an affordable price. Schedule a 15-minute chat if you would like to learn more. Click the button below to book time on our calendars!
By: Kathy Kent Toney, CEO & Founder of Kent Business Solutions 6In today's ever-changing business landscape, capturing promising leads poses a challenge for business leaders. Mastering the art of lead capture is not just important but crucial for sustained success. Let's delve into four essential pivotal strategies in transforming lead acquisition into a game-changing endeavor. Integrating these strategies is akin to adding jet fuel to your business pursuits! 1. Content Excellence: The Cornerstone of Lead Generation Quality content emerges as the linchpin in the lead generation game. Whether crafting captivating blog posts, engaging videos, or informative guides, the key to capturing audiences is delivering substantial value. Content should address pain points, spark curiosity, and entice visitors to linger and explore further. 2. Social Media: A Hub for Meaningful Connections Social media is more than a digital hangout—it's where magic unfolds. Leveraging these platforms involves creating connections, building communities, and fostering meaningful conversations. Genuine connections forged through social media are the catalysts that capture attention, seal deals, and promote enduring engagement. 3. SEO Mastery: Elevating Online Visibility Climbing the ladder of online visibility requires mastery in Search Engine Optimization (SEO). This secret sauce involves strategically including keywords, creating top-notch content, and witnessing your brand ascend in search rankings. Understanding audience search intent and tailoring content positions your brand prominently among search results. 4. Effective CTAs: Steering Audience Action Compelling Calls-to-Action (CTAs) are the trump card in guiding audience engagement. These strategically placed prompts initiate visitors seamlessly through their journey with your brand. Whether it's 'Subscribe Now,' 'Learn More,' or 'Get Started,' persuasive language convinces visitors to click and take desired actions. 5. The Magic of Lead Magnets: Valuable Offerings for Information Entice your audience with an irresistible lead magnet! Offer a free eBook, a resourceful toolkit, or an engaging webinar that provides substantial value, encouraging your audience to willingly share their information. 6. Strategic Utilization of CRM: Streamlining Lead Management At the heart of effective lead management lies a robust Customer Relationship Management (CRM) system—not just a tool but the conductor orchestrating your marketing efforts. CRM consolidates customer data and transforms scattered leads into actionable insights. As the linchpin that unifies various strategies, CRM facilitates lead nurturing and establishing long-lasting customer relationships. Integrating CRM into your lead capture strategies ensures cohesive interactions and streamlined customer journeys. # # # Speaking of CRMs, are you looking to improve your current one? If so, download my FREE 5-Step CRM Guide to unlock your CRM's potential. It's an easy-to-follow, one-page roadmap to help ensure CRM success. Click the button below to get started!
By: Kathy Kent Toney, CEO & Founder of Kent Business Solutions In today's fiercely competitive business landscape, staying ahead of the curve and boosting profitability is paramount for success. For the savvy business leader, a robust Customer Relationship Management (CRM) can be the secret weapon that sets your business apart. It's the Swiss Army knife of business strategies, offering five game-changing aspects that can supercharge your profitability. However, many business leaders may not fully realize the capabilities and power of their CRMs. That's where the "secret weapon" comes into play! Here are some often overlooked strategies that business leaders can implement to position themselves for success. 1. Precision Targeting To fully capitalize specific targeting, business leaders should segment their audience and personalize messaging. Segment your customer base based on characteristics and behavior, allowing tailored marketing campaigns. Using personalized messages to address unique needs will also enhance engagement and conversion rates. 2. Streamlined Sales Process Automate lead nurturing and leverage data analytics for process optimization to go beyond surface-level benefits. Automation streamlines follow-ups with potential customers, ensuring they receive the correct information at the right time. Also, use data analytics to help identify bottlenecks, refine strategies, and measure the effectiveness of sales channels. 3. Enhancing Customer Loyalty To foster unwavering customer loyalty, engage in proactive communication and collect and act on customer feedback. Maintain ongoing communication with customers through newsletters or personalized messages. Using a CRM in this way for feedback collection demonstrates a commitment to improving their experience. 4. Data-Driven Decision Making Fully utilizing data-driven insights is crucial for business leaders. This aspect involves setting Key Performance Indicators (KPIs) and training your team to interpret data effectively. Also, define measurable KPIs aligned with business goals and monitor them regularly. Finally, provide your team with skills and knowledge through training, empowering them to make informed, data-driven decisions. 5. Cross-selling Opportunities To maximize cross-selling, analyze purchase patterns and provide tailored recommendations based on customer behavior and preferences. It's also essential to identify trends in customer purchasing behavior through CRM data analysis, develop a strategy for delivering tailored product recommendations, and use marketing automation to provide recommendations at the right moment. Incorporating a CRM as your secret weapon significantly boosts profitability while ensuring a strategic advantage upon your business. It empowers you to outperform competitors in an ever-evolving business landscape. By embracing a robust CRM system, you position your business to thrive and remain agile, outpacing competitors who may struggle to match your precision and efficiency. It's a potent competitive edge crucial for long-term success and growth. And who doesn't want that? # # # If your CRM is not living up to its full potential, I'd love to chat with you! I can provide you with some pointers to optimize your current platform or even present some other alternatives to you. Click the button below to schedule a chat!
By: Kathy Kent Toney, CEO & Founder of Kent Business Solutions Many business leaders are unsure of the best strategies to take their businesses to the next level. One outstanding approach is through digital transformation. If you’re looking to kickstart your journey into the digital world, here are three game-changing strategies that will help you take the leap towards a more efficient and profitable future: 1. Embrace the Idea of AI and Automation With digital transformation becoming necessary in today's fast-paced world, integrating AI and automation is one of the best approaches to staying ahead of the game. These cutting-edge technologies have the potential to revolutionize your business operations, streamline processes, and save you both time and money. From automated customer support to data analysis, AI and automation can supercharge your productivity while reducing costs. 2. Identify the Best Applications for Your Business Not all digital tools are created equal. To ensure success on your transformative journey, it's crucial that you identify the best applications for your specific needs. Whether you're optimizing supply chain management or enhancing communication channels with customers, choosing solutions tailored to your industry will maximize your efforts' impact. Start by determining the greatest need in your business and do your research to find the best fit, including talking to digital transformation experts and trusted partners to see what they recommend. Carry out this approach while keeping the following strategy in mind. 3. Start Small but Think Big Digital transformation doesn't happen overnight; it's a process that requires time and commitment. Begin by implementing small organizational changes that align with your long-term goals. By starting small but thinking big, you can gradually integrate new technologies into different areas of your business. This approach allows for smoother transitions and ensures a better adoption rate among employees. Additionally, witnessing early wins will motivate everyone to embrace further changes enthusiastically. The power of digital transformation cannot be understated. By taking the leap to integrate the right digital tools into your organization, you will chart a path to saving money, improving efficiency, increasing productivity, and ultimately driving revenue growth. And who doesn’t want that? Speaking of saving money, many of you are aware of Michael Cantu's and my book, No-Nonsense Digital Transformation. If you haven't had a chance to purchase it yet, I've got a deal for you! For September, I've reduced the price of the e-book and paperback. The e-book's price is $7.97 on various outlets, such as Amazon and Barnes & Noble. The paperback is discounted on Amazon only for $11.97. In both cases, that’s a 20% discount! If you’re interested in purchasing the book, click the button below.
By: Kathy Kent Toney, CEO & Founder of Kent Business Solutions The importance of digital transformation grows with each passing day. Leaders who embrace digital technologies are realizing the value of transforming their businesses. A recent Gallup survey discovered that 60% of executives have line items in their budgets for purchasing virtual tools. And yet, many companies have been slow to embrace digital technologies, even though their use is trending upward. Just look at Blockbuster—their refusal to do so obviously didn’t end well! Their demise proves that embracing digital transformation is essential for businesses to survive, thrive, and grow. You certainly don’t want to miss the digital transformation boat! So, what sparks companies to start their digital technology journeys? Let’s see if you fall into one of these two categories: 1. A Company Wants to Solve a Problem How they do things may be archaic, costing them money or customers. Employees may be complaining about the course of doing business as well. Unfortunately, some are often overwhelmed by these problems, so innovation becomes a pipe dream. Many of these companies have many innovative ideas, but being mired in these problems has often outweighed the ability to implement them. When issues are taken care of first, employees can start implementing these ideas more often. 2. A Company Doesn't Necessarily Have a Problem—They Want to Get Better They may be unsure how to proceed or search for outside help within a price point they can afford. It may be a complicated conversation for many of them to start with consultants—it may not come easy admitting they don’t have the answers to their challenges. Ultimately, there are great opportunities for the business and the consultant to achieve great results together. Here are some additional insights: Business Stakeholders Knowing everything is impossible in our quickly changing world; however, when business stakeholders can accept this fact, it is key in helping organizations ensure significant growth. Organizations can gain exponential understanding and value by seeking help or insight through consultants who are experts in their field. Also, many companies may stop innovating due to uncertainty because it's human nature to relish solid parameters. However, keeping an open mind amid unknowns is essential to keep innovating. Consultants For the consultant, it’s an opportunity to have honest conversations with prospective and current clients while outlining what’s possible. Organizations benefit from having another set of eyes from outside the business to look at their operations. The consultants ’ diverse experience allows them to quickly diagnose, suggest, and open opportunities for firms. Doing so can cause a positive trickle-down effect on their customers and, ultimately, the bottom line. What organization wouldn’t want that? # # # Speaking of innovation, wouldn't it be nice to have a solution that seamlessly helps you never fail to follow up with new prospects after you first meet them? I don't know about you, but it's sometimes been a challenge to consistently follow through on reconnecting with new contacts or leads after meeting them. If that sounds like you, I would love to discuss an innovative solution to help you seamlessly turn conversations into customers through consistent follow-up actions. Click the button below to schedule a quick 15-minute call!
By: Kathy Kent Toney, CEO & Founder of Kent Business Solutions Many companies are jumping on the digital transformation bandwagon for good reasons. Those who delay doing so face the distinct possibility of being left behind. Here are some eye-opening statistics that prove this point:
With this in mind, companies that don’t embrace DX efforts can experience the following consequences: 1. Inability to Meet Customer Expectations Here’s a perfect example of how not embracing DX can lead to disaster: Years ago, many of us were more than willing to hop in the car to grab a movie at Blockbuster, bring it home, and settle into our favorite armchairs to watch it. Now with a few clicks of a remote, we can watch a Netflix movie from the comfort of our homes. Discerning companies, like Netflix, see the writing on the wall and change with the times. Blockbuster didn’t do this—they refused to go more digital, which led to their demise. 2. Higher Costs Associated with Manual, Inefficient Business Processes Many employees manually fill out forms or use Excel spreadsheets to complete their work. Some of these tasks can be so repetitive that they are mind-numbing. Both scenarios can be time consuming. With automated systems, employees can fill out forms that parse out correct information and tasks to other people next in the work queue. That way, people will know what they're supposed to be doing when they're supposed to be doing it. Furthermore, systems with artificial intelligence and bots running in the background can make repetitive decisions without employee intervention. 3. Higher Costs Associated with Maintaining Legacy Systems Companies that refrain from updating their legacy systems to newer, more efficient technologies waste precious resources by pouring money into maintaining those systems. Organizations may find that the inefficient patchworking of outdated systems could cost more than implementing new, more efficient systems that could provide a greater Return on Investment. Employee frustrations can also run higher around not having more intelligent, integrated systems at their disposal, and keeping employees happy in a tight business market is of utmost importance! These are just a few examples of the consequences companies can face by not embracing DX. Organizations that prioritize DX projects in their budgets, choose the right software platforms to meet their needs, and successfully implement their initiatives are more likely to reap benefits that will help place them at the head of the pack. This last sentence is crucial! Companies must choose the right platform and ensure proper management of the project to be successful. If you're interested in learning how to do this right for your DX projects, check out Michael Cantu’s and my book, No-Nonsense Digital Transformation. It provides a step-by-step roadmap for preparing for and implementing digital transformation initiatives in your business so you can help ensure success even before you start. If you’re interested in learning more, click the button below.
By: Kathy Kent Toney, President and Founder of Kent Business Solutions As a business leader, it can be daunting to plan for and implement a digital transformation initiative. How do you ensure that you start off on the right foot? There is one essential thing to consider…ensuring your team has the right mindset. It’s a vital aspect for ensuring project success and keeping your ideology fit. It’s great to have a good plan, great people, processes, and execution, but if you don’t have the right mindset, successful digital transformation projects will only be a pipe dream. So, what are the qualities of a great mindset? It all starts with team members who:
These qualities are just the tip of the iceberg, so let’s take a deeper dive into some four key aspects of having a great mindset: 1. Honesty and Candor Creating a mindset of honesty and candor is essential to have successful teams. Honesty should never be devalued within your team. Candor involves talking about things in a real way, without negativity, towards other team members. It’s discussing the things that can be done better or how individuals can interact more effectively, without pointing fingers. This also includes Care, which means having an attitude that you are all in this together. It’s involves determining how to best look after team members and being aware of how individual members are doing. Care comes down to active concern for the total person. Case in point—everybody's got a life outside of work. Having an empathetic understanding of what things employees are balancing, to the point that they feel free to share about them, is the goal. Here’s an example. Bob has been working late every night and seems stressed, which is uncommon for him. As a leader, it would be helpful to ask Bob how he's really doing—to show true care to him, making sure he is doing alright. It may also involve “taking one for the team”—giving Bob permission to leave a couple hours earlier the next day, if that seems appropriate. And here’s a further illustration of how having the right collective mindset throughout your team might look like. Bob’s manager could ask someone to pick up the slack for him and a team member would most likely be glad to jump in and help. On the other hand, having negative team mindsets could result in many more problems on a project. Imagine this—team members with a fearful mindset aren’t going to be as forthcoming when something's a mess. And with that type of environment, you’re most likely not going to find individuals wanting to jump into to help when someone’s needs a break. They’ll perhaps be more concerned about not meeting their own work goals while caring less about the overall team goals. Bottom line—it comes down to working with your team to build the right mindset, which in turn, helps create a healthier team culture. 2. Endurance Endurance is one of the most important factors of continued success and is a large part of having a great mindset. This is true for anything, whether you are building a business, a team or your life. Successful teams complete projects over and over again. It has to do with their ability to endure. Every day they come to work and complete tasks, completing one more piece of the puzzle at a time. It involves team members keeping their mindsets positive and making a decision to endure. Of course, great leaders will use the “Care” approach to check on them, as well, to help them in the process if they’re getting stuck. In the end, endurance is the ability do what it takes over and over again with measurable, incremental and positive results, which move you towards a successful conclusion of a project. It’s also about making sure you do what you said you would do. 3. Visibility and Transparency This involves open communication with your stakeholders, whether external or internal. Essentially, it’s all about letting them know that you will have a mindset of honesty, candor and care with them and that you will escalate issues when required. By doing that, you show leadership how much you care about the project, which will pay dividends for you throughout the course of your work. For example, if you happen to miss a deadline, it may look less erratic when you're raising the issue with management. It really is going to make a difference in the way that they view you and how they view the project. But that’s not the only good outcome. Having visibility and transparency amongst all team members can positively affect the end users of the process, and eventually the business as a whole. 4. Change Management How you approach communication of planned changes has a powerful effect on mindset. That’s why a good change management approach is important—employees in an organization really need to understand what's changing. That way, they can prepare themselves for the changes, so that they can achieve the right mindset. This involves communicating the amount of effort required for a project to transition from where they’re at to where they have to be for the business to succeed. Then, it’s asking for their feedback along the way. This removes the outward perception of changing for change sake and casts a vision of the future to help ensure success for the organization. And it really becomes an organizational change/movement mindset. This is vital, because this can change the whole organization’s attitude and help create an environment that is more accepting of digital transformation. When you can do that, you’re well on your way to a more successful digital transformation journey for your organization! **** This newsletter is an example of the content Michael Cantu and I have included in our best-selling book on Amazon, No-Nonsense Digital Transformation. This book talks extensively about creating proper mindsets, building exceptional teams, and creating great cultures, so it isn't just for digital transformation fans. Are you interested in learning more? Then click the button below to get started!
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