By: Kathy Kent Toney, CEO & Founder of Kent Business Solutions I've been talking to a prospective client over the last couple days about the benefits of Scrum and how it would be a great tool to use for their CRM implementation. Not sure what Scrum is? In short, it's a project management framework is used for developing products. Anyway, it got me to thinking--it's been awhile since I've talked about the value of Scrum. So, I thought I would share with you an experience I had with a client to illustrate how this Agile tool revolutionized this manufacturer's business. Prior to my engagement with my client, they had a very cumbersome, rigid product development process. This became evident when it took them two-to-three years to develop their last new product. Considering the complexity of the product involved, it took them waaay too long! They were like a truck stuck in the mud! The CEO knew there was a better way. That’s why he hired me! And because I'm a certified Professional Scrum Master, this project was right up my alley. The first thing I did was to carry over lessons learned from their previous development effort into the new process. I did this to prevent those issues from happening again. Next, I trained them on Scrum and we developed the new process together. In just two months, the process development piece was complete and I left the project in their very capable hands. And the results were great! Eight months later, they launched not only their originally planned product, but five other component systems that fit across their whole product line. If you take the additional products they developed into account, they experienced a product speed-to-market increase of over 100%! They are so thrilled with Scrum, they are implementing it company-wide, including non-product related functions, like Marketing. And the results have been great so far! So, if you want to prevent your project from getting stuck in in the mud and want to kick it into high gear, Scrum could be your answer. And if you're interested in learning more about Scrum or how to transform you business, I'd love to have a chat! Just click the button below to schedule a time
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